Your product is not the problem…
Amazon’s ad spend has now surpassed $50 billion annually, 60% of all those sales come from third party brands. The US alone accounts for hundreds of billions in ecommerce spend …
⚖️Amazon OR Shopify?
You’re asking the wrong question… One of the biggest misconceptions we see from brands is: “Should we focus on Amazon or Shopify?” 🤫 The truth is both of these a …
Holiday results are in…
By now you should know, utilising the holiday periods on Amazon can benefit your brand in many different ways. Want the evidence? 📊 +19% growth, delivering their best week of …
Mistakes brands make when entering the US markets…
Expanding to the US can sound like the obvious next step for many brands, it is also where we see many make costly mistakes. – Treating the US like the …
🌵Something new is landing on Amazon…
We’re exciting to introduce Nirva: a bold new tequila brand bringing a fresh flavour and modern energy to the spirits industry. Nirva is a mindful spirit, letting you enjoy every …
🇺🇸49 US states bought from our European Brands…
What’s going on in the other three? Meet the 3 out of 52 states in the US that EU based company’s haven’t sold into in 2025 – North Dakota – …
❌ What high-growth brands get wrong about us before they work with Propel Your Product…
Before partnering with Propel Your Product, many ambitious consumer brands make assumptions — not about Amazon — but about us. 1️⃣ “You’re just another Amazon agency.” We’re not. We operate …
⭐️Seasonal moments are not just for consumers, they’re opportunities for brands⭐️
Valentine’s Day spending is expected to reach £1.6 billion in 2026 in the UK, and with Amazon holding over 310 million customers worldwide, this is an opportunity not worth missing. …
5 steps for a successful launch on Amazon in 2026🚀
All caught up from the holiday rush? This is the perfect time to start planning your next amazon the right way. A strong launch doesn’t have to be about speed, …
7 mistakes Amazon sellers made in 2025… and how to avoid them🏆
Amazon is a competitive marketplace, therefore in order to compete you need to be in control. Here are the most common mistakes we saw brands make this year. 1. The …