As we move (slowly) into the summer, consumer behaviour begins to shift. When the sun comes out the UK responds.
This results in: More time outdoors. More socialising. More spending T
he seasonal uplift creates a clear opportunity for brands, as increased demand for drinks and lifestyle categories can lead to heightened impulse purchases. This is where brands can get ahead. Rather than treating Amazon as a passive sales channel use it as your brands growth engine!
Through utilising Amazon’s opportunities you can expand nationally and internationally, whilst aligning your strategy with seasonal demand. Allowing your brand to:
– Reach new customers across multiple markets
– Increase visibility during peak seasonal periods
– Drive consistent sales growth beyond their home market
This is where brands like Jiddler’s Tipple got ahead… Through utilising their Amazon storefront, they created seasonal promotions and packages that align with holidays such as Fathers day etc. Want to get an idea of what your brand could be on Amazon?
Take a look at Jiddler’s Tipple…
Award-Winning Flavour with a Green Twist—Jiddler’s Tipple offers you award-winning, carbon-positive beers with a lower abv, designed for those who crave both flavor and sustainability.