In the count down to Christmas and the busy festive activities, the small tweaks that could save your product sales and protect your Amazon storefront often go unmissed.
Here a few tips and tricks to keep your Amazon clocking over until the new year:
– Customer service and response times🔁 During peak seasons, Amazon can be less forgiving. Therefore, faster response times can protect the account health and brand reputation.
– Delivery messaging and stock cover🚚 Late deliveries, especially around Christmas, can lose sales and negatively impact reviews and rankings going into the new year.
– PPC budget allocation💰 Don’t risk wasting your money on ads that don’t create return. Reduce spend on the keywords that aren’t converting and push budget towards proven high intent search items.
🥂Christmas is more than maximising short term revenue, it’s about bringing long-term visibility and momentum into the new year.
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