Now Black Friday is live, let’s make the most of every purchase🚀.
The window for great deals and seasonal shopping is now open, Amazon’s Black Friday is an opportunity to see what the competition offer. 🔎Things to look out for this year: –
Best deals that help grow and promote your product category, this can be as little as looking at landing pages, sponsored posts and Amazon’s own banners.
– How and where Amazon advertises and supports the event: traffic flows, deal placements, and spotlight features.
– Real-time performance metrics: Are your campaigns converting? And are your listings handling the load?
😑Not convinced? Here are the stats prove it…
– UK spending was £1.12 billion on Black Friday 2024.
– In the UK Amazon’s Black Friday holds the biggest deals and sales outperform year on year.
– 88% of online shoppers visit Amazon during Black Friday sales.
🧘♂️Your immediate focus:
– Monitor campaigns live, change budgets to see what is making conversions.
– Ensure stock levels are sufficient
– Utilise this surge to capture and retain new customers.
Need more tips on how to get the most out of your Amazon front? 📩Get in touch at hello@propelyourproduct.co.uk
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