How we future proof brands, resulting in long term success🏆
Anyone is capable of launching their products on Amazon but staying relevant and competitive is the tricky part… At Propel Your Product, we have created a strategy that optimises for …
🔨Amazon as a brand tool? Why Amazon is more than a sales channel…
Treating Amazon like it’s a transaction engine is causing you to miss out! With over 300 million customers Amazon is now being used as a place to find reliable and …
Using Amazon to power your DTC? Here’s our guide to do it properly…
🔍 1. Brand Discovery Starts on Amazon More than 60% of product searches now begin on Amazon, and if your brand’s not there, you’re invisible during early purchase intention . …
How YOU can leverage Amazon to strengthen your business power!
Amazon gives your business access to data most other platforms cannot… Want to explore to how to utilise this? Purchase behaviour data This can allow you to see what people …
?Retail Peak? Here is what most Amazon sellers forget?
The rush is real in the lead up to Christmas, this means the biggest opportunity for your brand! But most sellers miss critical details that cost them sales, margin and …
How challenger brands win on Amazon: agility > brute force ?
You don’t need the biggest budget to win however, you will need the smartest strategy. This is what challenger brands do best. Agility beats size when strategy is sharp: how …
Q4 Amazon Survival Checklist: For brands feeling unprepared?
If you’re behind your Christmas prep, you’re not alone! But there’s still time to move from reactive to ready. Here is a 5-step framework we use at Propel Your Product …
Peak season is not won in November?
Let’s be clear: Waiting until the end of the year to prepare for the end of the year makes no sense! The biggest sales period of the year is not …
Want to avoid wasting money? Let your ads do the work?
Majority of brands waste money on advertising but do not receive the benefits. This is due to the strategy being faulty. Change this and your ads will go far… The …
Wanting return on your investment? Maximise your ads?
?Running ads on Amazon can be easy but running ads that scale profitability is where brands struggle. At propel your product the focus is on visibility along with smart, sustainable …